Project

From concept to launch: Building a custom 18-page marketing website for a new AI platform.

Hero AI

Australia

2025

Project Overview

Translating a SaaS idea into a complete digital platform.

The client approached me with an idea for a website for their new AI SaaS platform. However, after discussing their business goals and marketing requirements, it became clear that they needed a much larger digital foundation. They didn't just need a few pages; they needed a complete brand identity, professional copywriting, and a scalable system of landing pages to properly support their marketing campaigns.

Translating a SaaS idea into a complete digital platform.

Client

Hero AI

Industry

AI, Tech, SaaS

Services

Brand Identity, UI/UX Design, Framer Development & Copywriting

Duration

1 Month

Visit Live Site

The Approach

Designing the brand, writing the copy, and building a flexible Framer site.

I took charge of the entire project from the ground up. First, I created the brand identity, including a professional logo and custom AI-generated imagery, to give the platform a premium tech feel. I also researched and wrote the website copy to make sure it clearly communicated the product's value to users. Finally, I designed the user interface in Figma and built the website in Framer. I intentionally set up a flexible system so the client could easily manage and grow their site over time.

Designing the brand, writing the copy, and building a flexible Framer site.

The Impact & Deliverables

Delivering a premium, 18-page marketing website in just one month.

Built from Scratch: Successfully designed and developed the complete brand identity and a massive custom marketing website to promote the SaaS platform within a strict 30-day timeline.
Complete Brand Identity: Created a professional logo, visual style, and user interface that positions Hero AI as a trusted, top-tier marketing tool.
18 Unique Custom Pages: Designed and built 18 entirely unique web pages in Framer. Every single page was individually crafted to perfectly support the client's specific marketing campaigns and user journeys.

Delivering a premium, 18-page marketing website in just one month.

Built from Scratch: Successfully designed and developed the complete brand identity and a massive custom marketing website to promote the SaaS platform within a strict 30-day timeline.
Complete Brand Identity: Created a professional logo, visual style, and user interface that positions Hero AI as a trusted, top-tier marketing tool.
18 Unique Custom Pages: Designed and built 18 entirely unique web pages in Framer. Every single page was individually crafted to perfectly support the client's specific marketing campaigns and user journeys.